Marketing Cluster Specialist
QR or Quick Response Codes are two-dimensional codes like
the one pictured here. These codes are popping up in magazines, billboards,
and even some restaurant menus. They have been around for about fifteen years
and were developed in Japan by a packing company for warehouse and production
purposes. They realized that if they released the technology without licensing
or fees then it could more easily become the new “standard” in coding
technology. You can use them in most cellphones that contain a camera. There
are many applications for free out on the markets that will read and develop QR
Codes for you. Here are some ideas for using this technology in the classroom.
1. Book Reviews: Many libraries have used
these QR Codes in the library books to lead them to a website where they can
review the book they are reading. These codes are printed out and pasted to the
inside of the library book for easy access and immediate feedback.
2.
Student Organizations: When trying to
recruit students for your student organizations, try posting a QR Code on a
poster or handout that leads to the organization’s website. This will help the
student to become more engaged in the subject-matter of the poster and show
that these devices maybe used in a positive educational approach.
3.
Flashcards: Place the QR Code below the meaning
of a word or concept, and then students will scan the code to find the answer.
4.
Answer Questions: Generate two codes for
yes and no answers to a question. Students will scan the codes then it will
connect to a pre-written text message. The students will send the text to the
website that will compile the data and give the teacher the answer
instantaneously.
5.
Homework and Notes: The QR code can also
be posted on homework assignments for students that want to look deeper into
the subject matter. It could also engage more learning by providing a fun way
to learn more information.
6.
Student Organizations: Looking for a way
to boost involvement in student organizations? Students can simply post these
QR codes around the school in discrete locations (with the approval from the
principal of course!) and other students can scan the codes to see what all of
the “hype” is about. Major US Companies such as McDonald’s, Starbucks, and
Re/Max have used guerrilla marketing campaigns with QR codes.